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Our Services 

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Export of B2B Bakery & Patisserie Products
from Benelux to Turkey

 

Belgium is renowned for the quality of its bakery and patisserie ingredients. Our main business is to introduce these products in Turkish B2B and HORECA markets.

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In Poels Group, our core strategy is to bring the highest quality products to the markets where we start  by identifying opportunities to enhance the quality of local products, also by introducing innovative solutions that improve customer satisfaction and consumer experience.

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Moving these products across borders requires expertise. With our experience in global trade and local expert teams on imports and regulations; we follow our products from production to the end customer.

 

Once in Turkey, products are distributed through our distributor partners, allowing us to reach the right customer segments directly and efficiently.

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In Turkey, our established B2B distributor network across bakery, patisserie, and Horeca gives our Turkish customers direct access to the right products and solutions, while allowing European suppliers to enter and grow in the Turkish market with a trusted local partner.​​​​​
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Antep Pistachio and Giresun Hazelnut from Turkey for B2B markets in Europe

We work exclusively with selected Turkish producers that meet strict quality, food safety, and certification requirements. Our focus is on top-quality B2B or retail products, often under private label, with food safety at the core of every service we provide.

 

Key challenges of supply include quality consistency, compliance with EU standards, clear communication, and guaranteed supply continuity.

 

Poels Group actively manages these aspects and works directly with industrial customers in Belgium.

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Giresun Hazelnut

Antep Pistachio

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Expert Services for food business
in Belgium and Turkey

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Our experts are ready to help B2B customers on international trade, market entry, food safety, and business development.

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We are not a generic consultancy, we are experts on our areas. We are the bridge between commercial, regulatory, and cultural realities, connecting food producers with the right markets and partners.

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From helping Turkish food producers become EU-ready—commercially, technically, and culturally—to supporting Belgian food brands entering Turkey’s B2B and Horeca markets, we combine expertise, trusted connections, and execution.

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With a team of experts across Belgium and Turkey, we help producers position their products, navigate market requirements, identify opportunities, and build sustainable B2B relationships.

We connect the right products with the right markets.

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